Koru (Plumac) Apple Review

"The Middle of the Pack"

55
Barely Worth It
Koru (Plumac) Apple

The Koru Apple (brand name of the Plumac Apple) is the definition of middling. Peacefully existing at the precise midpoint of the apple-quality spectrum, this New Zealand born chance seedling is the superior apple’s ambassador to shit. Discovered in a grower’s rose garden in the exact spot where his mother-in-law tossed a batch of rotten apples, the Koru’s origin is symbolic of its quality: one part rose, one part rotted trash. In an ironic twist, the slogan of the Koru is “Escape Ordinary” which should be read less like a superlative and more like this passable fruit’s aspirational desire.

Taste
Crispness
Skin
Flesh
Juiciness
Density
Beauty
Branding
Cost/Availability

- FLAVOR PROFILE -

SWEETNESS

1.5/5

Red Apple Icon
1.5/5

TARTNESS

0/5

Red Apple Icon
0/5

INTENSITY

1/5

Red Apple Icon
1/5
KORU APPLE BIO

PARENTAGE

Braeburn x Fuji

ORIGIN

New Zealand

YEAR

2013

AVAILABILITY

Late Spring – Summer

BEST USES

Baking, Salads, Sparkling Juice

OTHER NAMES

Plumac